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How to 301 Redirect static URLs using htaccess

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If your website has static URLs i.e. do not contain any query string parameters and you need to redirect your old website URLs to your new website URLs then you don’t have to fear anymore. You can write simple redirect statements in your .htaccess file and you don’t have to be regular expression guru.

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How Google can penalize your website for duplicate content

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My company’s SEO team lead came to me with an interesting problem and I thought I share it with everyone.

It so happens that his team were doing SEO related work on an e-commerce website and they were seeing a lot of the website pages indexed in Google which had the text

The page [...]

301 redirect folder url to root url using htaccess

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Our SEO department recently tweaked the URLs of a client website in order to improve the search engine rankings. The change was minor and they just removed a category path from the URL which shortened the actual length of the URL. There was one problem. The website was already indexed in Google and even [...]